Show User Guide
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Click here to download the AICP Awards Entry Kit.

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AICP Next Awards:
There are now two Branded Content & Entertainment categories.
  • Branded Content & Entertainment: Standalone/Single Execution
    • This category is for Branded Content & Entertainment pieces that comprise a single execution.
  • Branded Content & Entertainment: Series/Episodic
    • This category is for Branded Content & Entertainment pieces that are part of a series or on-going narrative.
AICP Show:
  • Best New Director
    • Directors must have no more than three years professional experience in commercials/music videos and cannot have been previously honored with a director credit in the AICP Awards with the exception of the Student Commercial category.
  • Music Videos are now eligible to be entered into the following categories:
    • Animation
    • Best New Director
    • Cinematography
    • Design
    • Direction
    • Editorial
    • Music Video
    • Performance
    • Production
    • Production Design
    • Visual Effects
    • Visual Style
  • Supporting Materials ("Making Of" video or Written Explanation) can now be submitted in the Production Design category.

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    The AICP Awards have a bifurcated Judging Process. It consists of category judging followed by a meeting of a Curatorial Committee.
    AICP Awards Judging Process
    Judges review all of the entries in their specific category and their scores determine the Shortlist. They are prohibited from voting on their own work.

    The AICP Post Awards and AICP Show Judges are nominated by global Awards Committee. The AICP Next Awards Judges are selected by category Jury Presidents.

    There are 59 categories across all three AICP Award shows. Each category is judged by a cross section of advertising professionals, influential industry leaders, and craftspeople from across the world.

    Click here to view a list of the 2023 AICP Awards Judges.

    AICP Awards Curatorial Process
    Once category judging is complete, Curatorial Committees meet in-person to determine the final disposition of each show.

    The Curatorial Committees review all of the category Shortlists and determine the winners while looking at the award show as a whole entity, as well as appropriateness to category. At its discretion, the Curatorial Committee may limit or eliminate recognition of any category in which entries are not consistent with the standards of quality that the shows require.

    Curators are selected by the Chair of each Show and represent a cross-section of the industry.

    The Curators of the AICP Next Awards are the Jury Presidents and Curators at Large, all selected by the AICP Next Awards Judging Chair.

    Click here to view a list of the 2023 AICP Awards Curators.

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    AICP Week 2024 will take place from Tuesday, June 4th - Thursday, June 6th in New York City.

    The event series includes:

    • Daytime premiere screenings of the AICP Next Awards, AICP Post Awards, and the AICP Show in the Film Center at The Museum of Modern Art.
    • AICP Week Base Camp - A thought leadership series featuring panels from industry influencers discussing creativity, new technology, and business affairs issues.
    • AICP Awards Gala at The Museum of Modern - At this black-tie event after a screening of winners, attendees enjoy a reception in the Sculpture Garden and galleries of MoMA.

      Following the premieres in New York, the AICP Awards go on tour, with screenings, panel discussion and celebrations in museums and historical theaters in the following cities:
      • Atlanta
      • Chicago
      • Dallas
      • Detroit
      • Hong Kong
      • Kansas City
      • Los Angeles
      • Mexico City
      • San Francisco
      • Warsaw

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    Each year, the AICP Awards are preserved in The Museum of Modern Art's Department of Film's state of the art archives for future generations to study and are available for use or exhibition by the museum's curators.

    The winning entries are transferred onto Kodak film to be preserved in MoMA's archive as that is the most stable format for archiving moving images.

    The archive dates back to the AICP Show's inception in 1992. It includes all winning work from the AICP Next Awards (2009-present), AICP Post Awards (2006-present), and the AICP Show (1992-present).

    All individual works (including searchable credits) and each year's shows in their entirety can be viewed exclusively at, the AICP Awards Archive website, at no cost.